Sports, Stocks, & the Magic Quadrants
Picking stocks is a tricky game and so is sports betting. With the NFL and NCAA football seasons swinging into full gear, understanding the complexity of making money in the stock market can be explained in terms of professional sports-betting. Anybody who has traveled to Las Vegas and bet on a sporting event, understands that choosing a winner of a game simply is not enough…you also need to forecast how many points you think a certain team will win by (see also What Happens in Vegas, Stays on Wall Street). In the world of sports, winning/losing is measured by point spreads. In the world of stocks, winning/losing is measured by valuation (e.g., Price/Earnings ratios).
To make my point, here is a sports betting example from a handful years back:
Florida Gators vs. Charleston Southern Buccaneers (September 2009): Without knowing a lot about the powerhouse Southern Buccaneers squad from South Carolina, 99% of respondents, when asked before the game who would win, would unanimously select Florida – a consistently dominant, national franchise, powerhouse program. The question becomes a little trickier when participants are asked, “Will the Florida Gators win by more than 63 points?” Needless to say, although the Buccs kept it close in the first half, and only trailed by 42-3 at halftime, the Gators still managed to squeak by with a 62-3 victory. Worth noting, had you selected Florida, the overwhelming favorite, the 59 point margin of victory would have resulted in a losing wager (see picture below).
If investing and sports betting were easy, everybody would do it. The reason sports betting is so challenging is due to very intelligent statisticians and odds-makers that create very accurate point spreads. In the investing world, a broad swath of traders, market makers, speculators, investment bankers, and institutional/individual investors set equally efficient valuations.
The goal in investing is very similar to sports betting. Successful professionals in both industries are able to consistently identify inefficiencies and then exploit them. Inefficiencies occur for a bettor when point spreads are too high or low, while investors identify inefficient prices in the marketplace (undervalued or overvalued).
To illustrate my point, let’s take a look at Sidoxia’s “Magic Quadrant“:
What Sidoxia’s “Magic Quadrant” demonstrates is a framework for evaluating stocks. By devoting a short period of time reviewing the quadrants, it becomes apparent fairly quickly that Stock A is preferred over Stock B, which is preferred over Stock C, which is preferred over Stock D. In each comparison, the former is preferred over the latter because the earlier letters all have higher growth, and lower (cheaper) valuations. The same relative attractive relationships cannot be applied to stocks #1, #2, #3, and #4. Each successive numbered stock has higher growth, but in order to obtain that higher growth, investors must pay a higher valuation. In other words, Stock #1 has an extremely low valuation with low growth, while Stock #4 has high growth, but an investor must pay an extremely high valuation to own it.
While debating the efficiency of the stock market can escalate into a religious argument, I would argue the majority of stocks fall in the camp of #1, #2, #3, or #4. Or stated differently, you get what you pay for. For example, investors are paying a much higher valuation (~100x 2014 P/E) for Tesla Motors, Inc (TSLA) for its rapid electric car growth vs. paying a much lower valuation (~10x 2014 P/E) for Pitney Bowes Inc (PBI) for its mature mail equipment business.
The real opportunities occur for those investors capable of identifying companies in the upper-left quadrant (i.e., Stock A) and lower-right quadrant (i.e., Stock D). If the analysis is done correctly, investors will load up on the undervalued Stock A and aggressively short the expensive Stock D. Sidoxia has its own proprietary valuation model (Sidoxia Holy Grail Ranking – SHGR or a.k.a. “SUGAR”) designed specifically to identify these profitable opportunities.
The professions of investing and sports betting are extremely challenging, however establishing a framework like Sidoxia’s “Magic Quadrants” can help guide you to find inefficient and profitable investment opportunities.
Wade W. Slome, CFA, CFP®
Plan. Invest. Prosper.
DISCLOSURE: Sidoxia Capital Management (SCM) and some of its clients hold positions in certain exchange traded funds (ETFs), but at the time of publishing, SCM had no direct position in TSLA, PBI, or any other security referenced in this article. No information accessed through the Investing Caffeine (IC) website constitutes investment, financial, legal, tax or other advice nor is the information to be relied on in making an investment or other decision. Please read disclosure language on IC Contact page.